Design is more than creating a few trivial images; in the grand scale of things, design can make or break a whole concept and indirectly communicate the ethos of your business, from the way you look, to the way you present your ideas. As a non-profit, design plays a big part not only in fundraising, but also in our everyday lives. We’ve become oblivious to good design as we’re constantly ...
Donating to charity is an emotional decision, not a rational one, so charities need to ensure that they fully explain their story on their website, detailing what their cause is and their goal from fundraising. This means there’s going to be a lot of information to digest and as a result websites can be crowded, dense with copy and not so easy to navigate around.
International Fundraising Conference (IFC) is upon us and we’re so excited to be attending. IFC has brought the fundraising community across the Asia Pacific region together for the very first time! This unique event will encourage networking, education and inspire NGO’s (Non-Governmental Organisations) and philanthropists to elevate their fundraising strategy.
Small Charity Week, brought to you by The Foundation for Social Improvement (FSI), is taking place this week (June 19-24th) to celebrate and raise awareness of the UK’s small charity sector. Furthermore, it’s an action-packed agenda filled with fantastic opportunities for small charities to learn, collaborate and fundraise!
Donations through websites, social media and apps now account for £26 in £100 in the UK, and 62% of donors worldwide prefer to give online. This isn’t surprising, especially coupled with the fact that millennials are nearly twice as likely to donate to charity than those ages 55+. How do you reach that younger demographic and how exactly would you encourage them to support your cause?
The MC (or compère) is in a position of immense power for the duration of your fundraising event. They can whip up hype, excitement and competitiveness, all of which are crucial to tactfully highlighting the importance of meeting the fundraising objectives set out for the event.
Want to learn more about how corporate partners can engage their employees to increase funds for charity?
It’s not easy to create amazing, engaging content over and over again; but it’s vital to keep donors returning to your site, interested in your emails and inspired by your offline marketing collateral. If your company has a graphic designer or even a whole design team, they might be busy working on large campaigns and your one image to be edited may fall into a long line of work.
Saturday 13th May marked the launch of one of the world’s first contactless donation cars at Brighton’s iconic Fringe Fest! Led by The Nicest Job in Britain and Citroen UK, it was the perfect setting to launch this innovative technology as it attracted 100’s of curious festival goers to the car, raising over £300!